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  • NEW PRODUCT DEVELOPMENT
    ebook
    NEW PRODUCT DEVELOPMENT
    ERDENER KAYNAK / NICHOLAS MILLS / MICHAEL Z BROOKE
    Keep ahead of your competitors!New Product Development will help you and your company overcome an expensive and common weakness: the lack of adequate new product development. This vital book examines the requirements of new product development in detail as well as in the context of corporate strategy. Packed with practical information that can immediately be put into effect, Ne...

    $1,800.00

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