Búsqueda de LIBROS DEL AUTOR: nigel jackson

6 resultados

  • A PRACTICAL GUIDE TO EVENT PROMOTION
    NIGEL JACKSON / KATIE ANGLISS
    This Practical Guide to Event Promotion offers the reader a short and succinct overview of the range of marketing communication materials from print to social marketing that can be used to promote an event successfully to the correct target markets. It includes invaluable advice on how to identify the type of communication tools most applicable to the type of event that is bein...

    $1,600.00

  • POLITICS: THE BASICS
    STEPHEN D TANSEY / NIGEL JACKSON
    Now in its fifth edition, Politics: The Basics explores the systems, movements and issues at the cutting edge of modern politics. A highly successful introduction to the world of politics, it offers clear and concise coverage of a range of issues and addresses fundamental questions such as: • Why does politics matter? • Why obey the state? • What are the key approaches to power...

    $640.00

  • PROMOTING AND MARKETING EVENTS
    NIGEL JACKSON
    This accessible book introduces students to the theories, concepts and skills required to promote an event successfully. To promote an event effectively it is essential to understand marketing, but it is also important to recognise that it is not just consumers who are the audience: other publics who may not necessarily attend can have a fundamental effect on the success of an ...

    $1,640.00

  • POLITICAL CAMPAIGNING, ELECTIONS AND THE INTERNET
    DARREN LILLEKER / NIGEL JACKSON
    The Internet first played a minor role in the 1992 U.S. Presidential election, and has gradually increased in importance so that it is central to election campaign strategy. However, election campaigners have, until very recently, focused on Web 1.0: websites and email. Political Campaigning, Elections and the Internet contextualises the US Presidential campaign of 2008 within ...

    $1,140.00

  • FOREST QUALITY
    NIGEL DUDLEY / RODOLPHE SCHLAEPFER / WILLIAM JACKSON / JEAN-PAUL JEANRENAUD / SUE STOLTON
    Deforestation is frequently a topic of discussion in the environmental arena, but it is not just the number of trees that matters; the quality of the forest is also important. Even where the forest area is stable or increasing, there are often rapid changes in its character. Natural forests are being replaced by plantations or by intensively managed forests. Around the world, f...

    $860.00

  • POLÍTICA. LO BÁSICO
    JACKSON, NIGEL A.,TANSEY, STEPHEN D.
    Esta obra constituye una exploración de los sistemas, movimientos y temas que están a la vanguardia en el campo de la política. Como una excelente introducción al tema, se ofrece un análisis claro y conciso de distintas cuestiones y preguntas fundamentales como:? ¿Por qué la política es importante?? ¿Por qué debería obedecerse al Estado?? ¿Cuáles son los principales enfoques de...
    En stock

    $455.00