Búsqueda de LIBROS DEL AUTOR: ogechi adeola

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  • BUSINESS-TO-BUSINESS MARKETING
    ebook
    BUSINESS-TO-BUSINESS MARKETING
    RICHARD OWUSU / ROBERT HINSON / OGECHI ADEOLA / NNAMDI OGUJI
    Business-to-Business Marketing: An African Perspective: How to Understand and Succeed in Business Marketing in an Emerging Africa is a comprehensive application of the most current research results, concepts and frameworks to the African business-to-business (B-to-B) context. The chapters are designed to provide the reader with a thorough analysis of b-to-b. Important aspects l...

    $920.00

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  • CUSTOMER SERVICE MANAGEMENT IN AFRICA
    ebook
    CUSTOMER SERVICE MANAGEMENT IN AFRICA
    OGECHI ADEOLA / ROBERT E. HINSON / TERRI R. LITUCHY
    Customer Service Management in Africa: A Strategic and Operational Perspective (978-0-367-14337-4, K410515) "Customer Service is Changing!" The message of 34 authors featured in Customer Service Management in Africa: A Strategic and Operational Perspective is clear: Today’s consumers are no longer ‘passive audiences’ but ‘active players’ that engage with businesses at each stag...

    $960.00

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