Búsqueda de LIBROS DEL AUTOR: paul blakey

2 resultados

paul blakey Eliminar filtro Quitar filtros
  • DIGITAL SPORT MARKETING
    ebook
    DIGITAL SPORT MARKETING
    ALAN SEYMOUR / PAUL BLAKEY
    Digital sport marketing is a new, dynamic and rapidly evolving area that is having a profound impact on contemporary sport business. This is the only textbook to introduce core principles and best practice in digital sports marketing, focusing on key issues, emerging topics and practical techniques. The book surveys the new international digital landscape in sport business and ...

    $1,240.00

    Ver detalle
  • SPORT MARKETING
    ebook
    SPORT MARKETING
    PAUL BLAKEY
    This is a highly accessible text that provides detailed coverage of the key concepts, ideas, principles and techniques of sport marketing. It combines clear and concise explanations with applied case studies, supported by clear objectives, learning activities and points for reflection. UK-based examples are used throughout and the book successfully combines both theory and prac...

    $1,293.37

    Ver detalle