Búsqueda de LIBROS DEL AUTOR: peel jeffrey

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  • CRM: REDEFINING CUSTOMER RELATIONSHIP MANAGEMENT
    ebook
    CRM: REDEFINING CUSTOMER RELATIONSHIP MANAGEMENT
    PEEL, JEFFREY
    In CRM, Jeffrey Peel defines Customer Relationship Management in a radical new way by putting communications at the center. In the past, CRM was mostly about the technology, not about the customer. In this book, Peel talks about a new ethos that is beginning to fundamentally change the way organizations do business. At a technology level, CRM is increasingly about conjoined bes...

    $1,080.00

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