Búsqueda de LIBROS DEL AUTOR: philip k sherwood

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  • MARKET ANALYSIS
    WILLIAM WINSTON / ROBERT E STEVENS / PHILIP K SHERWOOD / JOHN PAUL DUNN
    Planning is a critical process when starting a new business or introducing a new product. Market Analysis shows readers how to execute a feasibility study for more effective planning. A step-by-step approach leads the reader through the feasibility analysis process and describes what needs to be done and how to do it. Techniques and tools used in preparing a feasibility study a...

    $1,800.00

  • THE MARKETING RESEARCH GUIDE
    ROBERT E STEVENS / DAVID L LOUDON / MORRIS E RUDDICK / BRUCE WRENN / PHILIP K SHERWOOD
    Get the tools you need for effective market researchincluding Internet surveys! The Marketing Research Guide: Second Edition is the newest edition of the Haworth marketing research classic that now includes Internet sources of data, Internet surveys, and an added advanced statistical analysis chapter. Step-by-step instructions take practitioners through the entire marketing res...

    $1,800.00