Búsqueda de LIBROS DEL AUTOR: reynolds thomas j

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  • MOOCS AND OPEN EDUCATION AROUND THE WORLD
    ebook
    MOOCS AND OPEN EDUCATION AROUND THE WORLD
    CURTIS J. BONK, MIMI M. LEE, THOMAS C. REEVES, THOMAS H. REYNOLDS
    As new digital forms of formal and informal learning proliferate, there is an increasing need to better understand how people in different regions of the world are implementing massive open online courses (MOOCs) and other forms of open educational resources (OERs). Educators, researchers, politicians, and numerous other stakeholders want to grasp what the outcomes of these ini...

    $1,100.00

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  • UNDERSTANDING CONSUMER DECISION MAKING
    ebook
    UNDERSTANDING CONSUMER DECISION MAKING
    REYNOLDS, THOMAS J. / OLSON, JERRY C.
    The goal of this book is to help business managers and academic researchers understand the means-end perspective and the methods by which it is used, and to demonstrate how to use the means-end approach to develop better marketing and advertising strategy. The authors discuss methodological issues regarding interviewing and coding, present applications of the means-end approach...

    $2,220.00

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