Búsqueda de LIBROS DEL AUTOR: richard gershon

6 resultados

  • DIGITAL MEDIA AND INNOVATION
    RICHARD A. GERSHON
    This fully updated second edition explores the importance of innovation and innovative thinking for the long-term success of today’s leading media, telecommunications, and information technology companies. The book takes an in-depth look at how smart, creative companies have transformed today's digital economy by introducing unique and highly differentiated products and service...

    $1,120.00

  • MEDIA, TELECOMMUNICATIONS AND BUSINESS STRATEGY
    RICHARD A. GERSHON
    As the clear lines and historic boundaries that once separated broadcasting, cable, telephone and Internet communication dissolve, this comprehensive new edition examines the relationship and convergence patterns between industries by exploring the effects of digitalization in media and information technology. With today’s dynamic and rapidly evolving communication environment,...

    $1,120.00

  • THE TRANSNATIONAL MEDIA CORPORATION
    RICHARD A. GERSHON
    The combination of international privatization trends coupled with advancements in computer and communication technology have transformed the conduct of international business. The result has been a consolidation of players in all aspects of business, including banking, aviation, insurance, and mass media. This book discusses one such player -- the Transnational Media Corporati...

    $800.00

  • GEOMETRIC MODELING WITH SPLINES
    ELAINE COHEN / RICHARD F. RIESENFELD / GERSHON ELBER
    Written by researchers who have helped found and shape the field, this book is a definitive introduction to geometric modeling. The authors present all of the necessary techniques for curve and surface representations in computer-aided modeling with a focus on how the techniques are used in design. ...

    $1,800.00

  • TELECOMMUNICATIONS MANAGEMENT
    RICHARD GERSHON / RICHARD A. GERSHON
    With today's communications industry experiencing major changes on an almost daily basis, media managers must have a clear understanding of the different delivery platforms, as well as a grasp of critical management, planning, and economic factors in order to stay current and move their organizations forward. Telecommunications Management helps current and future media professi...

    $1,360.00

  • GENETICS AND THE PSYCHOLOGY OF MOTOR PERFORMANCE
    SIGAL BEN-ZAKEN / VÉRONIQUE RICHARD / GERSHON TENENBAUM
    Despite the prevalence of behavioral research conducted through genetic studies, there is an absence of literature pertaining to the genetics of motor behavior. Genetics and the Psychology of Motor Performance is the first book to integrate cutting-edge genetic research into the study of the psychological aspects of motor learning and control. The book’s central line of enquiry...

    $1,260.00