Búsqueda de LIBROS DEL AUTOR: robert crawford

8 resultados

  • ORAL HISTORY AND BUSINESS
    ROBERT CRAWFORD / MATTHEW BAILEY
    This book introduces business historians to oral history methodologies and approaches. Using four distinct oral history case studies to explore ideas of disruption and continuity in business history over the second half of the twentieth century, Robert Crawford and Matthew Bailey demonstrate how critical engagement with oral history approaches serves to enhance and enliven busi...

    $560.00

  • DIGITAL DAWN IN ADLAND
    ROBERT CRAWFORD
    Drawing on a unique study of Australian advertising agencies at the dawn of the digital era, this book provides a hitherto unexplored study of the advertising industry at a point of its disruption. By exploring the dynamic interaction between this established but complacent industry, and a radically new communication medium, this book reveals how advertising agencies were force...

    $1,160.00

  • GLOBAL ADVERTISING PRACTICE IN A BORDERLESS WORLD
    ROBERT CRAWFORD
    Cultural and regional differences in creating and managing advertising require unique responses to a dynamic, rapidly globalising business environment. To be global in advertising is no longer to be homogenised or standardised, it is to be at the leading edge of social and cultural trends that are changing the world as we know it. Global Advertising Practice in a Borderless Wor...

    $1,260.00

  • LIFE CYCLE ASSESSMENT IN THE BUILT ENVIRONMENT
    ROBERT CRAWFORD
    Life cycle assessment enables the identification of a broad range of potential environmental impacts occurring across the entire life of a product, from its design through to its eventual disposal or reuse. The need for life cycle assessment to inform environmental design within the built environment is critical, due to the complex range of materials and processes required to c...

    $1,360.00

  • IDEALISM AND REALISM IN INTERNATIONAL RELATIONS
    ROBERT M. A. CRAWFORD
    The author argues for a revised conception of international relations that acknowledges the irreconcilability of realist and idealist theories, and concerns itself instead with important substantive issues. ...

    $1,320.00

  • WHAT IS RELIGION?
    ROBERT CRAWFORD
    We all know what religion is - or do we? Confronted with religious pluralism and cultural diversity, it manifests itself in many forms. What is Religion? serves not only as an introduction to the different belief systems flourishing throughout the modern world, but asks us to consider how the very boundaries of faith might be drawn now and in the future. How might religion inte...

    $1,120.00

  • THE ROUTLEDGE COMPANION TO THE HISTORY OF ADVERTISING
    CRAWFORD, ROBERT
    With expansive global coverage from an international range of experts, this unique volume critically examines the stakeholders and influences on the production, dissemination, and consumption of advertising – from its early history via the development of mass advertising to the emergence of the digital age. Advertising has been and remains one of the most visible and influentia...

    $1,380.00

  • THE BOOK OF IONA
    ROBERT CRAWFORD
    Writings about the Scottish island from throughout history and today, from the likes of novelists, poets, playwrights, saints, queens, and more. This anthology is comprised of creative prose, nonfiction, and poetry that ranges from St. Columba to the present day, all linked by the isle of Iona. Featuring specially commissioned work by Meaghan Delahunt, Jennie Erdal, Sara Lodge,...

    $179.00