Búsqueda de LIBROS DEL AUTOR: robert prentice

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  • BEHAVIORAL ETHICS IN PRACTICE
    ebook
    BEHAVIORAL ETHICS IN PRACTICE
    CARA BIASUCCI / ROBERT PRENTICE
    This book is an accessible, research-based introduction to behavioral ethics. Often ethics education is incomplete because it ignores how and why people make moral decisions. But using exciting new research from fields such as behavioural psychology, cognitive science, and evolutionary biology, the study of behavioural ethics uncovers the common reasons why good people often sc...

    $1,000.00

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  • MANAGERIAL ECONOMICS
    ebook
    MANAGERIAL ECONOMICS
    ROBERT WASCHIK / TIM FISHER / DAVID PRENTICE
    Traditional microeconomic theory has much to offer a manager. It suggests ways to increase profits by setting prices and packaging services, using advertising to increase demand and shows how internet auction sites like eBay affect competition and profitability. By using game theory to present and solve a manager’s decision-making problems and by focusing on the strategic natur...

    $2,100.00

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