Búsqueda de LIBROS DEL AUTOR: rosanna garcia

2 resultados

  • CREATING AND MARKETING NEW PRODUCTS AND SERVICES
    ROSANNA GARCIA
    This textbook teaches the key business and marketing principles needed to successfully design and launch new products and services in an international marketplace. The book emphasizes marketing research techniques that can help firms identify the voice of the customer and incorporate these findings into their new product development process. It addresses the role of social netw...

    $2,800.00

  • CREATING AND MARKETING NEW PRODUCTS AND SERVICES
    ROSANNA GARCIA
    This textbook teaches the key business and marketing principles needed to successfully design and launch new products and services in an international marketplace. The book emphasizes marketing research techniques that can help firms identify the voice of the customer and incorporate these findings into their new product development process. It addresses the role of social netw...

    $2,800.00