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  • PRODUCT EXPERIENCE
    ebook
    PRODUCT EXPERIENCE
    SCHIFFERSTEIN, HENDRIK N. J. / HEKKERT, PAUL
    The book brings together research that investigates how people experience products: durable, non-durable, or virtual. In contrast to other books, the present book takes a very broad, possibly all-inclusive perspective, on how people experience products. It thereby bridges gaps between several areas within psychology (e.g. perception, cognition, emotion) and links these areas to...

    $2,861.00

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