Búsqueda de LIBROS DEL AUTOR: susan t fiske

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  • THE HUMAN BRAND
    ebook
    THE HUMAN BRAND
    CHRIS MALONE / SUSAN T. FISKE
    Why we choose companies and brands in the same way that we unconsciously perceive, judge, and behave toward one another People everywhere describe their relationships with brands in a deeply personal way—we hate our banks, love our smartphones, and think the cable company is out to get us. What's actually going on in our brains when we make these judgments? Through original res...

    $355.00

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  • SOCIAL COGNITION
    ebook
    SOCIAL COGNITION
    SUSAN T. FISKE
    The social world is complicated and our minds are limited, so we take shortcuts. You have to make quick decisions – this person is dangerous, this one is not. The shortcuts we take mostly work well enough, because, after all, we survive. But some are deeply unjust, including racial or social class categories or other unfair stereotypes. This book will help you understand how th...

    $3,294.91

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  • SOCIAL COGNITION
    ebook
    SOCIAL COGNITION
    SUSAN T. FISKE / SHELLEY E. TAYLOR
    The social world is complicated and our minds are limited, so we take shortcuts. You have to make quick decisions – this person is dangerous, this one is not. The shortcuts we take mostly work well enough, because, after all, we survive. But some are deeply unjust, including racial or social class categories or other unfair stereotypes. This book will help you understand how th...

    $2,077.23

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