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  • MEDIA PROMOTION & MARKETING FOR BROADCASTING, CABLE & THE INTERNET
    ebook
    MEDIA PROMOTION & MARKETING FOR BROADCASTING, CABLE & THE INTERNET
    SUSAN TYLER EASTMAN
    This fifth edition of the successful Promotion and Marketing for Broadcasting, Cable, and the Web, 4ed takes an important, timely look at the newest media venue, the Internet. Under its new title, Media Promotion and Marketing for Broadcast, Cable and the Internet, 5ed it takes a fresh look at the industry and the latest strategies for media promotion and marketing.The book exp...

    $1,380.00

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