Búsqueda de LIBROS DEL AUTOR: thomas van schaik

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  • BUILDING THE ATHLETE BRAND
    ebook
    BUILDING THE ATHLETE BRAND
    THOMAS VAN SCHAIK / HANS WESTERBEEK
    This is the first book to offer a complete, practical guide to the process of building an athlete brand and developing brand value. In an era of digital technology and social media, athletes have moved to the centre of the sport business landscape, and this book introduces the skills in branding, marketing communications, and entrepreneurship that athletes and their advisors ne...

    $1,040.00

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