Búsqueda de LIBROS DEL AUTOR: tom green

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  • THE UNTOLD STORY OF EVERYTHING DIGITAL
    ebook
    THE UNTOLD STORY OF EVERYTHING DIGITAL
    TOM GREEN
    The Untold Story of Everything Digital: Bright Boys, Revisited celebrates the 70th anniversary (1949-2019) of the world "going digital" for the very first time—real-time digital computing’s genesis story. That genesis story is taken from the 2010 edition of Bright Boys: The Making of Information Technology, 1938-1958, and substantially expanded upon for this special, anniversar...

    $540.00

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  • MARKETING AND PSYCHOLOGY
    ebook
    MARKETING AND PSYCHOLOGY
    TOM BOWDEN-GREEN / LUAN WISE
    This lively and engaging book helps marketers create more effective strategies and campaigns. It explores why customers behave the way they do, drawing on hundreds of psychological theories and showing how these can be applied to marketing practice. The book presents a broad framework, grouping psychology theories together into a simple to follow ‘ABC’ approach: Understanding y...

    $960.00

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