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  • INTELLECTUAL ASSETS FOR ENGINEERS AND SCIENTISTS
    ebook
    INTELLECTUAL ASSETS FOR ENGINEERS AND SCIENTISTS
    UDAY S. RACHERLA
    Engineers and scientists engaged in creative works, inventions, and innovations – as part of the free-enterprise, free-market system – must understand what Intellectual Property Rights (IPRs) are and know how to strategically use them to create competitive advantage, wealth, and value. An acknowledged, major contributing factor to non-awareness amongst technical audience is the...

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