Búsqueda de LIBROS DEL AUTOR: victor middleton

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  • MARKETING IN TRAVEL AND TOURISM
    ebook
    MARKETING IN TRAVEL AND TOURISM
    VICTOR MIDDLETON / ALAN FYALL / MIKE MORGAN / ASHOK RANCHHOD
    Marketing in Travel and Tourism aims to guide and support readers through the complexities of tourism marketing in the 21st Century. It sets out clear explanations of marketing principles and concepts adapted from mainstream services marketing, and goes on to illustrate the range of applications currently practised in the modern visitor economy. Now in its fourth edition, and r...

    $1,700.00

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  • BRITISH TOURISM
    ebook
    BRITISH TOURISM
    LEONARD J LICKORISH / VICTOR T.C. MIDDLETON
    Tourism at any point in time is in many ways a mirror of economic and social change. The changes in British society in the decades from the 1950s to the 21st century are reflected in the forms of tourism that the British have been able to aspire to and afford. 'British Tourism: A Remarkable Story of Growth' identifies the most significant of these changes and places them in an ...

    $1,360.00

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  • SUSTAINABLE TOURISM
    ebook
    SUSTAINABLE TOURISM
    REBECCA HAWKINS / VICTOR T.C. MIDDLETON
    Looking ahead to the 21st century, Sustainable Tourism explains the current thinking process that underlies the emerging international principles of more sustainable development in travel and tourism.Using international illustrations it draws on experience and good practice as they are being increasingly applied around the world in the late 1990s. In sharp contrast to the probl...

    $1,320.00

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