Búsqueda de LIBROS DEL AUTOR: vincent bastien

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  • THE LUXURY STRATEGY
    ebook
    THE LUXURY STRATEGY
    JEAN-NOËL KAPFERER / VINCENT BASTIEN
    Discover the secrets to successful luxury brand management with this bestselling guide written by two of the world's leading experts on luxury branding, Jean-Noël Kapferer and Vincent Bastien, providing a unique blueprint for luxury brands and companies. Having established itself as the definitive work on the essence of a luxury brand strategy, this book defines the differences...

    $1,049.00

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  • THE LUXURY STRATEGY
    ebook
    THE LUXURY STRATEGY
    JEAN-NOËL KAPFERER / VINCENT BASTIEN
    International best seller, The Luxury Strategy: Break the rules of marketing to build luxury brands, written by two of the world's leading voices on luxury, Jean-Noël Kapferer and Vincent Bastien, has now cemented its position as the global authority and reference book on luxury business. This book is ideal for senior executives in the luxury markets, entrepreneurs wishing to c...

    $979.00

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