Búsqueda de LIBROS DEL AUTOR: william c johnson

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  • DESIGNING AND DELIVERING SUPERIOR CUSTOMER VALUE
    ART WEINSTEIN / WILLIAM C. JOHNSON
    First Published in 1999, this book stresses the service aspects of an organization - especially customer service, marketing, and organizational responsiveness, and how to create and provide outstanding customer value to the target market(s). ...

    $1,600.00

  • TOTAL QUALITY IN MARKETING
    WILLIAM C. JOHNSON / RICHARD CHVALA / FRANK VOEHL
    Total Quality in Marketing integrates the two areas of marketing and quality management and demonstrates how they are mutually compatible and complementary. Its primary focus is to assist managers in applying total quality principles to the overall marketing management process-preparing for a more highly competitive marketplace. Practical guidelines and processes are offered on...

    $3,800.00

  • HANDBOOK OF ORGANIZATIONAL PERFORMANCE
    WILLIAM K REDMON / THOMAS C MAWHINNEY / CARL MERLE JOHNSON
    Capitalize on the principles of psychology to develop more effective leadership!Whether you work in a smokestack industry, the service sector, or a high-tech information-based business, the basic principles of industrial/organizational psychology you will find in The Handbook of Organizational Performance can help you obtain better performance from your employees. This comprehe...

    $2,420.00

  • SUPPLY CHAIN NETWORKS AND BUSINESS PROCESS ORIENTATION
    KEVIN P. MCCORMACK / WILLIAM C. JOHNSON
    With future competitive landscape shifting from competition between companies themselves to trading partner networks, understanding and mastering process design and change is becoming more critical than ever. In order to succeed, companies are starting to weave their key business processes into hard-to-imitate strategic capabilities that distinguis ...

    $2,800.00