Búsqueda de LIBROS DEL AUTOR: wilson lowrey

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  • MEDIA MANAGEMENT
    ebook
    MEDIA MANAGEMENT
    ANN HOLLIFIELD / JAN LEBLANC WICKS / GEORGE SYLVIE / WILSON LOWREY
    Media Management: A Casebook Approach provides a detailed consideration of the manager’s role in today’s media organizations, highlighting critical skills and responsibilities. Using media-based cases that promote critical thinking and problem-solving, this text addresses topics of key concern to managers: diversity, group cultures, progressive discipline, training, and market-...

    $2,420.00

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  • CHANGING THE NEWS
    ebook
    CHANGING THE NEWS
    WILSON LOWREY
    Changing the News examines the difficulties in changing news processes and practices in response to the evolving circumstances and struggles of the journalism industry. The editors have put together this volume to demonstrate why the prescriptions employed to salvage the journalism industry to date haven’t worked, and to explain how constraints and pressures have influenced the...

    $1,560.00

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