Búsqueda de LIBROS DEL AUTOR: wymer jr walter

6 resultados

  • VOLUNTEERISM MARKETING
    WALTER W., JR. WYMER
    Explore the personality traits, values, and characteristics to look for in volunteers! Volunteerism Marketing: New Vistas for Nonprofit and Public Sector Management is an excellent research tool for volunteer organizers, academic researchers and reference librarians in the disciplines of business, education administration, health care, psychology, public administration, and soc...

    $1,260.00

  • SOCIAL MARKETING
    WALTER W WYMER, JR / DEBRA BASIL
    Learn what marketing practices can positively impact behavior The success of the application of commercial marketing practices to change behavior for the betterment of society and the individual is getting more attention. Social Marketing: Advances in Research and Theory explores the use of social marketing through a variety of effective approaches. Chapters examine case studie...

    $1,240.00

  • NONPROFIT AND BUSINESS SECTOR COLLABORATION
    SRIDHAR SAMU / WALTER W WYMER, JR
    Business managers: are you considering supporting a worthy cause? Nonprofit administrators: are you considering looking for a corporate partner? Examine ways to reap the benefitswhile avoiding the sometimes-hidden pitfallsof these partnerships! In the last decade, cooperation between businesses and nonprofit organizations has increased dramatically. Businesses, no longer conten...

    $1,460.00

  • MARKETING COMMUNICATIONS FOR LOCAL NONPROFIT ORGANIZATIONS
    TERI KLINE HENLEY / WALTER W WYMER, JR / DONALD SELF
    Help your nonprofit organization keep up with the competition!As the competition for funding among nonprofit organizations becomes more intense, so does the need to develop survival strategies that focus limited resources in the most effective ways. Marketing Communications for Local Nonprofit Organizations: Targets and Tools presents proven methods for effectively reaching the...

    $1,200.00

  • CURRENT ISSUES IN POLITICAL MARKETING
    JENNIFER LEES-MARSHMENT / WALTER W WYMER, JR
    Explore the increased need for marketing within the political arena Current Issues in Political Marketing presents up-to-date theory and research findings from academics working in political science, advertising, and management, and guidance from successful practitioners who know what it takes to make a nonprofit organization stand out i ...

    $1,760.00

  • THE ROUTLEDGE COMPANION TO NONPROFIT MARKETING
    SARGEANT, ADRIAN / WYMER JR, WALTER
    This timely collection of cutting-edge articles offers a complete overview of marketing in the nonprofit sector. Written by a leading team of international experts, it examines the issues faced by public and nonprofit organizations in marketing and raising funds, and provides a comprehensive review of the latest research.An introductory sectio ...

    $1,259.00