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  • SOFT POWER SUPERPOWERS
    ebook
    SOFT POWER SUPERPOWERS
    YASUSHI WATANABE / DAVID L MCCONNELL
    The term "soft power" describes a country's ability to get what it wants by attracting rather than coercing others - by engaging hearts and minds through cultural and political values and foreign policies that other countries see as legitimate and conducive to their own interests.This book analyzes the soft power assets of the United States and Japan, and how they contributed t...

    $1,260.00

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