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  • CORPORATE ADVOCACY
    ebook
    CORPORATE ADVOCACY
    YVETTE STERBENK
    Providing a foundational look at corporate advocacy from the perspective of strategic communications, this book develops strategies for authentic and meaningful ways companies can engage in advocating for social issues in order to have the strongest and most positive impact on society and their business. Customers, employees, investors, and other stakeholders increasingly expec...

    $1,160.00

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