Búsqueda de LIBROS DEL AUTOR: zhao xuan

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  • AUDIO-VISUAL COMMUNICATION IN THE MULTISCREEN ERA
    ebook
    AUDIO-VISUAL COMMUNICATION IN THE MULTISCREEN ERA
    ZHOU YONG / ZHAO XUAN
    The book presents a theoretical and methodological framework that addresses the limitations of traditional, small-sample TV viewership surveys in today's evolving media landscape. It proposes a comprehensive system that reflects the communication effects of audio-visual information in the multiscreen era. Drawing on Media System Dependency Theory, the book maps the relationship...

    $1,240.00

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