ABSOLUTE ESSENTIALS OF STRATEGIC MANAGEMENT
ebook

ABSOLUTE ESSENTIALS OF STRATEGIC MANAGEMENT (ebook)

BARRY WITCHER

$640.00
IVA incluido
Editorial:
ROUTLEDGE
ISBN:
9780429774034
Formato:
Epublication content package
Idioma:
Inglés
DRM
Si

Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process. The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally. This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.