COMMUNICATION YEARBOOK 20
ebook

COMMUNICATION YEARBOOK 20 (ebook)

BURLESON, BRANT R.

$1,320.00
IVA incluido
Editorial:
ROUTLEDGE
ISBN:
9781135152642
Páginas:
488
Formato:
Epublication content package
Idioma:
Inglés
DRM
Si

Communication Yearbook 20, originally published in 1997 contains ten major reviews that collectively span the discipline. Two of the reviews examine how consumption of television programs affects viewers. Other media-related chapters examine sex-role stereotyping in advertising, the role of the public relations professional in the production of the news, and the nature and effects of public opinion. This collection also includes review articles addressing attitude change and persuasion, participation in decision-making groups, social anxiety, the development of social competence in childhood and cross-sex friendships across the lifespan. The chapters in this volume present summaries of relevant findings as well as penetrating discussions of theories, methods, problems and directions for future research.

Otros libros del autor

  • COMMUNICATION YEARBOOK 18
    BURLESON, BRANT R.
    Communication Yearbook 18 originally published in 1995 focuses on cognitive approaches to the study of human communication, examining topics such as the formation of interaction goals, cognitive models of message production, mindfulness and minlessness in message processing and attention to televised messages. Sections two and three concentrate on the communicative management o...

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  • COMMUNICATION YEARBOOK 19
    BURLESON, BRANT R.
    Communication Yearbook 19, originally published in 1996 provides rich overviews of key developments in theory, method, and application. The volume contains ten integrative research revoews on diverse topics, including communication and the elderly, compliance gaining in organizations, interpersonal violence, communication technologies, media access and consumption ans well as t...

    $1,320.00