POLITICAL MANAGEMENT
ebook

POLITICAL MANAGEMENT (ebook)

JENNIFER LEES-MARSHMENT

$1,120.00
IVA incluido
Editorial:
ROUTLEDGE
ISBN:
9781000075601
Formato:
Epublication content package
Idioma:
Inglés
DRM
Si

Political Management lays out the core tools to manage government, campaigns and parties. The first book to combine management concepts with politics and government, it provides core theories for what Political Planning, Political HR, Political Organising, Political Leadership and Political Reviewing involve, illustrated with high level political practitioner interviews, examples and political documents. The text presents the 4 Ds of Political Management - Deliberating, Designing, Doing and Dancing - to convey that Political Management is more of a dance than a march. Even presidents and prime ministers do not have enough formal authority to control the myriad of practitioners, players, processes and policies involved in 21st century governance. In this book, the author demonstrates why political practitioners in campaign teams, parties, government departments and political offices need political management tools to utilise the resources they have available and overcome multiple obstacles that practical politics presents. By offering a clear sense of what political management involves and providing the theoretical frameworks to be used in empirical research, this book will stimulate significant future study. It will be invaluable to practitioners, scholars and students in politics, government, policy, leadership, management, public administration, and political management.

Otros libros del autor

  • THE HUMAN RESOURCE MANAGEMENT OF POLITICAL STAFFERS
    JENNIFER LEES-MARSHMENT
    The Human Resource Management of Political Staffers: Insights from Prime Ministers’ Advisers and Reformers explores the human resource management of political staffers and advisers who work for politicians. Deeply grounded in the experiences of those who worked in the highest political offices under Prime Ministers Boris Johnson, Justin Trudeau, Scott Morrison and Jacinda Arder...

    $980.00

  • POLITICAL MARKETING IN THE UNITED STATES
    JENNIFER LEES-MARSHMENT
    Political Marketing in the United States explores how politicians and parties utilize marketing concepts and tools, providing an up-to-date and broad overview of how marketing permeates U.S. politics. The volume focuses on current and recent elections and leaders, and covers a range of topics, including market research, marketing parties and volunteers, strategy and branding, c...

    $1,420.00

  • ROUTLEDGE HANDBOOK OF POLITICAL MARKETING
    JENNIFER LEES-MARSHMENT
    With the Obama campaign universally acknowledged as the most successfully marketed presidential campaign of all time, the future of political marketing is fiercely contested, provoking a wealth of high quality scholarship from across the globe. This work provides an accessible introduction to the field, international in both content and authorship, which will set the direction ...

    $1,560.00