WOMEN, FIRE, AND DANGEROUS THINGS
ebook

WOMEN, FIRE, AND DANGEROUS THINGS (ebook)

GEORGE LAKOFF

$482.41
IVA incluido
Editorial:
UNIVERSITY OF CHICAGO PRESS
ISBN:
9780226471013
Formato:
Epublication content package
Idioma:
Inglés
DRM
Si

The groundbreaking work that Language journal said no linguist could afford to neglect In Women, Fire, and Dangerous Things, George M. Lakoff takes on the classical theory of categorization, which argues that the classes into which our minds and language group things and people are clearly defined and have strict boundaries. Lakoff argues instead that the mind and language build categories around protoypical examples, and that categories then radiate out from those central types. The book argues for embodied cognition and makes a powerful case that meaning cannot be reduced to abstract symbols or removed from the physical experiences of human perception.  

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    Two years ago George Lakoff published the bestselling Don't Think of an Elephant! Its account of the conservative monopoly on effective framing touched off a national discussion about political language. It also gave rise to a chorus of pleas for more: * What is the progressive vision of America; * Why progressive values are America's values; * How frames are necessary to serve...

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    Las palabras no son inocentes. Puede que aún menos de lo que pensábamos. La palabra «elefante» hace que evoquemos automáticamente a un animal de trompa flexible y orejas grandes. Incluso cuando le pedimos a alguien que no piense en uno, lo estamos evocando. No solo eso: estamos dando carta de validez a esa palabra para referirnos a ese animal en concreto.Lo mismo ocurre en el l...
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